Corine de Farme, the third largest player in sun protection in France, aims to innovate by organizing a large-scale Summer Tour during the summer season. This tour will take us to familiar and holiday destinations to meet our consumers directly. As a major player in sun protection in France, we are committed to raising awareness about the importance of sun protection.

With over 100,000 new cases of skin cancer each year, skin cancers are the most common cancers in France. The most aggressive form, melanoma, has seen its cases multiply by 5, reaching nearly 18,000 new cases annually. It is therefore crucial to emphasize the importance of proper protection and skin hydration when exposed to the sun.

Our goal is to create a true village themed around Corine de Farme, offering fun activities, prevention actions, and awareness moments. We will take this opportunity to distribute free sun protection products and goodies.